Target Audience Analysis

Here are some charts displaying the findings from my focus group and target research.

I am going to use the ideas that my target audience have thought of to help me create a successful music video that will appeal to them and compliment the song well. This will make sure that I fit the purpose of music videos which is to entertain a specific audience. 

These ideas have also helped me be more creative and think of things I hadn't previously considered would be appropriate for a successful music vidoe. It has also given me idea so I could focus more on the frameworks such as editing and camera angles that I will intend to use. 

This data will be particular valuable when designing my digi-pack and article to decide colours that will support my song choice and simultaneously appeal to my target audience.

This is making sure that my target audience i decided agree that they fit the target audience for the song choice, which they did.